BBC - The Beauty of Books (2011) Part 4 Paperback Writer
The British Library in London is home to 14 million books, on shelves that stretch over 600km. Extraordinary vessels of ideas and knowledge, they testify to the love affair we have with books. This series explores the enduring appeal and importance of books from a 4th-century bible to present-day paperbacks.
The paperback book democratised reading in the 20th century, and printing directly onto the covers became a way of selling a book in the mass market. Nineteen Eighty-Four by George Orwell was a book written in and for this era, emerging as a paperback in 1954. Its changing cover design reflects each decade's approach to selling the book to new readers: from its classic 50s Penguin cover to the latest design from Jon Gray, they are signs of our times. As an example of how cover design has become art, the iconic 'cog eye' design by David Pelham of Anthony Burgess's A Clockwork Orange has permeated society since the first paperback of 1972. Bringing the story of the book up to the 21st century, the arrival of electronic readers has sent traditional publishing into a tailspin. The paperback and its cover design has been replaced by the concept of mass storage and electronic pages. As this new technology gains new fans the paper book comes under renewed scrutiny. Whether society accommodates both ways of disseminating knowledge in the future depends on our continued devotion to good writing, editing and design.
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