BBC - The Genius of Photography (2006) Part 6 Snap Judgements

The first major television history of the most influential art form in the world, this landmark series explores the key events and the key images that have marked the development of photography. At the heart of the series is a quest to understand what makes a truly great photograph. What is it that makes a photograph by Nan Goldin or Henri Cartier Bresson stand out among the millions of others taken by all of us every single day? The Genius of Photography examines the evolution of photography in its wider context social, political, economic, technological and artistic. It also brings a critical perspective and a strong aesthetic sense to the subject. Beginning with the earliest days of the photograph in the 1840s and ending with an examination of the state of photography today and the effect that the 'digital revolution' will have, the series challenges not only how we look at a photograph but what it is in a physical sense. It examines all the different genres of photography from landscape and portraiture to news and reportage. It also tells the great stories behind many of the world's most iconic photographs and reveals the extraordinary characters — from Louis Daguerre and Cindy Sherman, Paul Strand and Robert Capa — who have made and defined this art form. Telling the stories behind the world's greatest photographs and photographers, the series takes us from the achievements of the first photographers to the acceptance of photography as a credible medium; from its adoption as an essential household possession to the impact and possibilities of the digital world. And, with interviews with some of the world's greatest living photographers including William Eggleston, Nan Goldin, William Klein, Martin Parr, Sally Mann, Robert Adams, Juergen Teller, Andreas Gursky and Jeff Wall, it seeks to understand what makes a truly great photograph. In six comprehensive episodes The Genius of Photography chronicles this magical, unpredictable and democratic medium that has transformed the way we see ourselves and our lives.

Part 6 Snap Judgements

The final programme, The Genius of Photography - Snap Judgements, asks what a photograph is worth these days. One answer is $2.9m, the record-breaking price achieved by an Edward Steichen print auctioned at Sotheby's in February 2006. The other answer is around 1/29th billionth of that figure based on the calculation that some 29 billion photographs will be taken in 2006 by phone cameras alone, as well as the impact of digital post-production techniques that make anything possible, and the rediscovery of techniques which are taking photography back to the 19th century. Photography has never been so valuable and so ubiquitous. From America to China and on to Africa, the programme examines how the business of being a photographer has been changed by the market's sudden interest in what was once the poor relation of the art world.

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